Based in YVR

Working Globally

Local Time:

10:52:59 PM

Bvrberbros

Year

(2025)

Client

Bvrberbros

What we provided

/ Brand Identity

/ Web Design

/ Strategy & Growth

Man in a white cap and red shirt holding a golf club, looking focused against a clear blue sky.
Man in a white cap and red shirt holding a golf club, looking focused against a clear blue sky.
Man in a white cap and red shirt holding a golf club, looking focused against a clear blue sky.
Club Edge Logo
Club Edge Logo

(About Project)

BVRBERBROS is a high-energy Surrey barbershop known for its strong culture, premium cuts, and family-style team environment. Despite their reputation, they were operating with no consistent brand identity, an outdated logo, a slow, basic website, and no real marketing strategy.

Their booking experience frustrated customers and barbers, mid-week slots were hard to fill, and the business wasn’t yet positioned to achieve its long-term goal of expanding into multiple franchise locations.

They approached Clikr Marketing to modernize their brand, build a conversion-focused website, integrate a scalable booking system, and create a full marketing engine capable of driving daily bookings, supporting new barbers, and increasing overall shop output.

Close-up of a golf ball on green grass with a golf club behind it under a clear blue sky.
Close-up of a golf ball on green grass with a golf club behind it under a clear blue sky.
Close-up of a golf ball on green grass with a golf club behind it under a clear blue sky.
Golfer preparing to putt near a flag marked 32, with a golf ball and a CLUB EDGE water bottle on the green.
Golfer preparing to putt near a flag marked 32, with a golf ball and a CLUB EDGE water bottle on the green.
Golfer preparing to putt near a flag marked 32, with a golf ball and a CLUB EDGE water bottle on the green.
Close-up of a golfer’s hand holding a golf ball, wearing a green-striped watch and white shirt with green shorts.
Close-up of a golfer’s hand holding a golf ball, wearing a green-striped watch and white shirt with green shorts.
Close-up of a golfer’s hand holding a golf ball, wearing a green-striped watch and white shirt with green shorts.

(Solution)

Clikr Marketing rebuilt the BVRBERBROS digital ecosystem from the ground up:

Brand & Identity

  • Fully redesigned brand identity with a new modern, recognizable logo

  • Updated color palette, typography, and brand visuals

  • A brand system built to support future franchising

Website & Booking Infrastructure

  • A high-performance website with faster load times and mobile-first UX

  • Seamless booking integration with calendar syncing

  • Barbers can now edit schedules, communicate with clients, and manage their own bookings

  • Conversion-focused layout with premium animations and a modern feel

SEO Strategy

  • Optimization for top industry searches

  • Improved site architecture and content depth

  • Strategic keyword targeting (“barbershop”, “barber”) that positioned the shop at #1 in search results

Google Ads & Ongoing Marketing

  • Built and managed a Google Ads system focused on filling mid-week slots and helping new barbers build clientele

  • Created a content engine including photoshoots, barber headshots, reels, and social media assets

  • Launched high-impact campaigns such as the Canucks Playoff Ticket Giveaway, generating a spike in bookings and social engagement

Beige golf cart parked on a green course with a canvas tote bag hanging on the side, decorated with green stripes and a logo.
Beige golf cart parked on a green course with a canvas tote bag hanging on the side, decorated with green stripes and a logo.
Beige golf cart parked on a green course with a canvas tote bag hanging on the side, decorated with green stripes and a logo.
Green card with a white logo placed on top of a pile of white golf balls.
Green card with a white logo placed on top of a pile of white golf balls.
Green card with a white logo placed on top of a pile of white golf balls.
green leaf tree near pond
green leaf tree near pond
green leaf tree near pond

(Result)

BVRBERBROS experienced major growth across bookings, visibility, and operations:

Massive Increase in Bookings

  • 2052 → 2809 haircuts per month (+757)

  • The shop is now 95% booked every single day, with weekends consistently full

  • Added 3 new barbers and improved workflow efficiency, allowing for more daily haircuts

Website & Organic Growth

  • Website visits: +63%

  • Organic clicks: +21%

  • Organic impressions: +103%

  • Average search position improved from 24.1 → 4.3

Advertising ROI

  • 3,900 direct bookings from ads

  • $156,000 in added revenue

  • 11.4x return on ad spend

Brand Transformation

With a modern brand, high-performing website, integrated booking system, and powerful marketing engine, BVRBERBROS evolved from a shop lacking strategy into a fully optimized, high-growth barbershop—and is now positioned to expand into new locations.

Graphic design with the text "CLUB EDGE" over a green gradient background and the outline of a golf ball.
Graphic design with the text "CLUB EDGE" over a green gradient background and the outline of a golf ball.
Graphic design with the text "CLUB EDGE" over a green gradient background and the outline of a golf ball.