HearingLife
Year
(2025)
Client
HearingLife
What we provided
/ Strategy & Growth
(About Project)
HearingLife operates multiple Branded Partner Clinics (BPCs) across the Lower Mainland, each serving unique local communities. While they are a trusted national brand, their individual clinics needed localized marketing, stronger digital presence, and campaigns tailored to the needs and interests of each region.
HearingLife partnered with us to create custom landing pages and a localized advertising system that would differentiate their clinics, build stronger community recognition, and highlight the expertise of each hearing professional.
(Solution)
We designed and developed custom landing pages for multiple BPC clinics, giving each location its own identity while staying aligned with HearingLife’s national brand. These pages were built for clarity, local trust, and conversion — ensuring that each clinic could stand out in its respective market.
To elevate the brand further, we produced a professional talk-show–style video campaign featuring well-known local broadcaster Pamela Martin. This series introduced the public to their local hearing experts in a friendly, informative format. We then managed the full ad campaign across Google and Meta, optimizing performance and driving targeted traffic to each clinic’s custom landing page.
(Result)
The localized campaigns strengthened the presence of HearingLife’s partner clinics, helping them stand out from competitors and build trust within their communities. The Pamela Martin video series created a recognizable, credible brand touchpoint that resonated with local audiences and improved engagement across advertising channels.
Custom landing pages combined with optimized campaigns delivered higher-quality leads, clearer differentiation in competitive markets, and a more modern, professional digital presence for each clinic — giving HearingLife a scalable marketing foundation across the Lower Mainland.
